Sequence Manager

From the overview of Sequence Manager users will get a quick glance in to how their email Sequence(s) are performing. Sequence manager gives users a view in to several specific metrics relating to their email sequences. The metrics include:

• Email Steps - the number of emails in a Sequence
  

• Action Steps - the number of actions in a Sequence
  

• Contacts - amount of records enrolled to a Sequence
  

• In Progress - amount of records that have not completed or ended a Sequence
  

• Completed - amount of records that have fully completed a Sequence
  

• Replies - number of records that have replied to a Sequence
  

• Interested - records that have replied with positive sentiment
  

• Not Interested - records that have replied with negative sentiment
  

• Mixed - records that have replied but can't be placed in positive/negative sentiment
  

• Neutral - records that have replied but can't be placed in a positive/negative sentiment
  

• OOO - records that have been flagged with an out-of-office automatic reply
  

• Open Rate - % of records that have opened a tracked email
  

• CTR - % of records that have opened and clicked a tracked hyperlink
  

• Downloads - amount of records that have opened a tracked attachment
  

• Calls - amount of records that have had call objects created through the action step in the email Sequence. The second number denotes how many of those calls have been marked as completed/done.
  

• Tasks - amount of records that have had task objects created through the action step in the email Sequence. The second number denotes how many of those tasks have been marked as completed/done.
  

• Pipeline - if an open CRM opportunity is associated with a record in a Sequence this will display how much the total open opportunities are for records in the Sequence.
  

• Revenue - if a closed won CRM opportunity is associated with a record in a Sequence this show how much won revenue is associated with the records in the Sequence.